Is your congregation in “begging” mode? Do your communications read like a never ending plea for help? If so, this video is for you.
The video below features a blind man unsuccessfully begging on the street. Then something changes…
A woman passing by stops, reflects, then writes him a new sign with amazing results. The same message but with different words transforms the way people respond to the man and his need. People immediately start responding differently.
Watch the video to see the new sign.
Congregational leaders need to remember that our words determine how people respond to us. When people aren’t responding, it is easy to beg louder and more often, to add one more exclamation point!!! This begging — be it for volunteers, funds, or other donations – can communicate desperation, not the strength, and rapidly becomes additional noise in people’s’ lives.
If your communications are falling on deaf ears, remember the message of the blind man, his signs and the beautiful day.
Video description and credits:
The Power of Words: This short film illustrates the power of words to radically change your message and your effect upon the world. At Purplefeather (http://www.purplefeather.co.uk) we provide powerful, optimised web content to get you noticed online. Homage to Historia de un letrero, The Story of a Sign by Alonso Alvarez Barreda Music by: Giles Lamb http://www.gileslamb.com Filmed by http://www.redsnappa.com Director Seth Gardner.
Cast: Bill Thompson, Beth Miller http://www.uk.castingcallpro.com/view.php?uid=217905